Google unveils the Universal Commerce Protocol (UCP), a new open standard that lets AI agents work across different parts of the customer's buying process

techcrunch.com

Google unveils the Universal Commerce Protocol (UCP), a new open standard that lets AI agents work across different parts of the customer's buying process

techcrunch.com

noumenon@lemmy.world to Business@lemmy.worldEnglish · 2 months ago

Google announces a new protocol to facilitate commerce using AI agents | TechCrunch

techcrunch.com

Google said that merchants can now offer discounts to users directly in AI mode results.

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