Sony is running a large-scale A/B price test in the PlayStation Store: over 190 games in 70+ regions, including the US. First-party hits — Spider-Man 2, Helldivers 2, God of War — with discounts of up to 27.8%.
So they aren’t gonna say “loads of people are downloading the same game in the same region, let’s increase the price”? Cause that’s what dynamic pricing means.
So they aren’t gonna say “loads of people are downloading the same game in the same region, let’s increase the price”? Cause that’s what dynamic pricing means.