Hm. I wonder who is “unhappy”, exactly. The industry is super reliant on Steam data across the board, I can’t imagine Ubi’s own people would love to lose the ability to track competitors, even if they also buy estimates from other sources.

I can see how they’d be annoyed that their more console-focused games and games that have a chunk of players on non-Steam platforms, like Outlaws look worse when the only info people see is from Steam. I don’t know that the answer is to get Valve to close API access as a matter of policy. I personally would love to get similar info from Sony or Epic, which I bet would make Ubi look at least a bit better right now.

Of course, from Valve’s perspective there is no downside here. Right now I bet they have a rep telling Ubi “hey, you want to look good for investors? Prioritize Steam sales to look better on public data”, which is exactly the kind of mildly abusive crowdsourcing techbro stuff Valve loves to do.

Genuinely, I would buy some of their games on Steam if they didn’t use their launcher.

or they could - and this is radical but hear me out - develop games people in the pc market actually want to play.